"SNP manages the content and production for Sun Net Talk - our #1 online marketing program. SNP's work with content, we believe, has driven up our average engagement time with customers significantly over industry standards. More importantly, with SNP's help, the Net Talk program has created abundant sales leads for Sun resulting in revenue exponential to the cost of the program."
Sam Pederson, Dialogue Marketing Programs, Sun Microsystems
WebEvents
Research shows that audiences drop off by 60 percent or more within the first fifteen minutes of a typical business webcast. With SNP’s WebEvents, average audience participation is 90 percent or more through the end of the program.
WebEvents are much more than a one-way data dump with a narrator lecturing on a static slide deck. SNP uses the time-tested skills of radio and television news producers to create an event that keeps the audience focused on your message. In addition, we utilize real-time polling, live question & answer sessions and online chat to keep audience members directly involved in the program. WebEvents deliver your message as a dynamic conversation between the host and guests – slides become supporting information, not the main source of data. The host-driven format and audience involvement combine to inform, teach, and motivate your audience to action.
WebEvents address a number of communication objectives:
- Provide real-time metrics on audience involvement
- Dynamic format holds audience interest
- Drive culture by reaching the entire organization
- Build a partner community
- Engage prospects with relevant information
- Deliver clear explanation of product updates & launches
- Distribute competitive information
- Communicate corporate strategy
WebEvents Success Story
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Network Appliance: NetApp's "Earning by Learning" (EBL) series of WebEvents helps the sales team gain the competitive edge against their competition. more > |
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 Watch the WebEvent demo
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