December 31st, 2007
By Renn Vara
A few months ago I caught an interview with actor/comedian Steve Carell talking about his character on the The Office. The interviewer asked Steve if most businesses have a person like Michael Scott. Steve answered, “If you can’t find a Michael Scott in your office, then you’re Michael Scott.” I’ve been haunted by that comment ever since. (more…)
Tags: corporate blogging,
corporate communications,
corporate podcasting,
executive communications,
leadership training,
michael scott,
steve carell,
the office
Filed under All, Corporate Media.
December 21st, 2007
By Renn Vara
A silent revolution is taking place in corporate communications. The big freeze between internal communications and public relations is melting away ala the ice caps in summer. The result is the reality of what a company is inside (to employees, partners, and investors) is now the public perception outside. Some corporate communicators embrace this new world, some don’t, and worse, some who do understand it think they can control it using traditional corporate message management techniques. (more…)
Tags: corporate blogging,
corporate communications,
executive communications,
human resources,
innovation,
leadership training,
media,
public relations,
renn vara,
snp communications,
social media
Filed under All, Corporate Media.
December 6th, 2007
By Renn Vara
Oh, the good ol’ days. When you needed a video shot or wanted to capture a demo on your desktop, you’d review your list of corporate approved vendors for audio/visual companies or new media web creators. You’d make a few calls to get bids. The pricing would come back and after you picked yourself up off the floor, you’d strategize how to talk them down or how to get more budget from your boss. Then you’d get moving. (more…)
Tags: audio,
corporate blogging,
corporate communications,
corporate media,
employment,
executive communications,
google,
innovation,
marketing,
millennials,
new hires,
presentation skills,
renn vara,
snp communications,
social media,
video communications,
web 3.0
Filed under All, Corporate Media.
