Podcast with Taj Campbell, Co-Founder of Tonari
On Season 2 Episode 1 of the Think Like A Founder podcast, Maureen Taylor interviews Taj Campbell.

Taj Campbell is the Co-Founder of Tonari, a technology company creating high quality, lifesize video and audio options for remote work. They seek to create natural human connection by bridging online and in-person environments. Taj worked on the early foundations of spatial innovation at Google Maps. Since launching Tonari in 2015, he has also Co-Founded Straylight, a Tokyo-based creators collective exploring the intersections of technology, art, and design.

Podcast with Taj Campbell

As I was approaching the end of my twenties, there was more of this idea that I could keep moving and I could keep looking at the world as if the grass was greener somewhere else. — Taj Campbell

On this episode of the Think Like A Founder podcast, SNP’s Co-Founder & CEO, Maureen Taylor gets Taj Campbell’s thoughts on…

  1. Almost getting fired from Google
  2. How Japan’s bullet trains inspired how he built his company
  3. The importance of family

Interested in learning more about Tonari? Check out the Tonari blog to hear more from them.

Think Like A Founder is produced by SNP Communications in San Francisco, California. Visit the Think Like A Founder website to learn more about the podcast and curriculum or connect with Maureen Taylor on LinkedIn to continue the conversation there. 

Series Producer: Róisín Hunt

Sound Design: Marc Ream 

Content and Scripting: Mike Sullivan 

Production Coordinator: Natasha Thomas

Thanks also to Selena Persiani-Shell, Jordan Bailey, Matt Johnson, Eli Shell, John Hughes, and Renn Vara.

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GMU Live

Hyatt tapped SNP to create a video promoting GMU Live — the onsite portion of General Manager University onboarding program. SNP traveled to Chicago for the shoot to coach the speakers on camera and capture compelling b-roll that highlighted the new general managers’ emotional, and educational journey into Hyatt.

Hyatt Glasswing Overview

SNP produced an internal marketing video to help raise awareness and adoption of Hyatt’s new Glasswing application, which tracks real-time financial data, KPIs, and other core metrics for owners and operators. From conducting the interviews, to coaching the speakers on camera and editing the video, SNP owned the content creation at each step of production.

Back in 2013, Asana was still a young company and some of their managers were experiencing leadership roles for the first time. So they needed to learn how to be, well, leaders. Like how to be more influential, directive, confident, and how to deal with conflict. Because if they could flourish then Asana could start to scale even faster (and without so many growing pains).

Enter SNP.

We started with just one 1:1 coaching relationship. But the good word spread fast. Soon enough more people from Asana’s management team were seeking our unique third party perspective, skill-based approach, and communications expertise to build their personal brand, strengthen their careers, and achieve more. (And did we mention the coaching program was a perk that attracted new talent? We didn’t? Well…) Eight years later and Asana is still scaling. And we’re still by their side helping them do it.

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